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HUDA BEAUTY

Project by

Toast Events Pvt. Ltd.

Project type 

Event Design

Role

Lead Designer

Date

April 2024

Location

Mumbai, India

Huda Beauty unveiled its ‘Pink vs Peach’ campaign through an experiential launch that brought the brand to life. The campaign, fronted by Huda and her sister, highlighted curated products across both tones, giving guests a chance to explore and compare the looks.

Attendees also enjoyed an exclusive opportunity to virtually interact with Huda herself and learn from her signature masterclass.

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The venue was transformed into a vibrant, immersive space that reflected the brand’s playful yet glamorous identity, complete with engaging activities like tic-tac-toe and basketball, ensuring a lively and memorable experience throughout.

Video uploaded by Nykaa on Instagram

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TEAM

Conceptualization - Rebecca Moraes

Client servicing - Suzzane Mark

Operations - Shivraj Bhadekar

Design - Heeya Singh

© HeeyaSingh
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Copyright © HeeyaSingh
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